Hong Kong Web Analytics Service

Digital Analytics Service HK: Google Analytics & Google Tag Manager

Collecting and handling data is always the first and most important step of digital transformation. Our digital analytics service includes analyzing and interpreting website traffic statistics and data in the right ways, which allows you to employ data-driven marketing strategies to make your brand stand out from other competitors. You can understand and anticipate your customer needs proactively, and thus to deliver relevant products and tailor-made services to win your customers.

Web Analytics Audit
Even though you have started using web analytic tools like Google Analytics, do you know if you are obtaining the right data for accessing your business and developing future data-driven marketing strategies? Our data analytics experts are glad to conduct a full-spectrum analytics health check (analytics audit) service to ensure that you are tracking the correct business goals or ecommerce revenue, tracking codes are precisely installed on all pages, marketing campaign tagging are implemented accurately, goal funnels and filters are set up and used correctly etc. digiEasy makes sure that the configurations across all touchpoints including website, applications, newsletter etc. are perfectly fine.
Tagging Implementation
To a marketer without much technical knowledge, tagging implementation can be a challenging task without support from developers. Let our qualified web analytics specialists accomplish the task for you with ease. We have extensive knowledge and sophisticated skills in handling tags in various tag management systems, especially Google Tag Manager (GTM), Dynamic Tag Management (DTM) and Tealium for our client. One of the essential components of our tagging implementation service is the installation of a data layer, a JavaScript object used to pass information from your site to tracking tools. It offers you eventual control and flexibility over analytics implementation as well as allows easy and smooth maintenance in the future.
Web Data Visualization
Unleash the power of the data collected through web analytic tools by visualizing it into engaging dashboards and eye-catching reports. With powerful features of web analytics dashboard report services namely Google Data Studio, our dedicated data analytics professionals assist you with analysing and interpreting large amounts of complex website data and identify patterns, trends, and correlations hidden in the data you should not miss.

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